Company for Film Production TOMATO is established in year 1999 and it's the best independent production in Macedonia .
The end of the 90's was a very important period for Macedonian music, a start of something that many of us today want to call Macedonian show business. It was the start of Macedonian music with world sound, manufacturers of clothes wanted real fashion shows, companies wanted commercials like the ones they can see on foreign televisions. At that time, few experts in music, television products and with an enormous wish to be the part of the world created Tomato production. Since Day One, Tomato has had the best camera in Macedonia , the newest editing programs and few dozen lights. It was too little to go out in the world, but enough to bring the world into Macedonia .
The first video signed by Tomato production was for the Area band. After around ten hours of shooting, few sleepless nights of editing, Macedonia got a video clip that everybody talked about. At the time we realized the first directing effort of Igor Dzambazov for a song, performed by Rebeka. It came out great! Tomato production has made videos for almost every singer and bands in Macedonia: Tose Proeski, Erzana, DNO, Non Stop, Arhangel, Kristina Arnaudova, Andrijana janevska, Sasho, martin Vucic, Trifun Kostovski and Aleksandar Mitevski, Nokaut, Elena Petreska, Tuna, Tamara, for every proteges of M2 production from Elena and Aleksandra, trough For Play and Adnan, to Lambe, for Adrijan Gaxa, Andrijata Alacki, The four graces, Kaliopi, Esma, Maja Panceva and many others.
Macedonia today may watch MTV Adria and Macedonian videos at last may be played under the sign that is a dream of many musicians. Several years ago MTV played the video "Rade" from the band Superhiks produced by Tomato production. In the meantime we realized video clips for the biggest music stars in our neighborhood, especially for the markets in Albania and Kosovo. For every video that we had made for these countries we were awarded best video, or best photography, best editing etc.
Since we know how hard it is to find money or sponsors for video, and we always want to help the singers that we think are very good, in the TV shows produced by Tomato we realize videos which are played in other TV shows and televisions. At the beginning it was rear, but after a while it was a kind of practice. At the end, above everything, we are for promotion of quality. Regarding those videos we are promoting good music and performers.
The commercials are another story. Commercial signed by Tomato production can have only a company that is aware that 80 percent of the product's success depends on a solid commercial. Our clients know that everything can be done even here in Macedonia . Companies that worked with us know that we can give them the world, but only if they can afford it. One of the first commercials signed by Tomato was for the Taxi Company "De Luxe". This commercial is broadcasting up to date and except those children from the clip have grown up, you can't tell that the commercial was shot in year 2000. Among others, we shot commercials for Droga (Minas kafe), Ohis (Gong, Lira), Pela Rosa water, Gold kafe- kapuccino, detergent Oliver, Amai cosmetics, Akva Vita water, Macedonia Tabak, Ludo Tako (Mexican fast food restaurant), Sistina fashion group, Skopje Jazz Festival, Brewery Bitola (Kenbah beer), Radomak, ESM (Macedonian Electric Power Company) and several others companies from other states.
Several years ago we convinced the local authorities that they should promote (advertise) what they have achieved, so we realized a commercial for Vardar River bank, and Karpos community later ask us to do a campaign for safety on streets. We also worked with Agency for Youth and Sports, and City of Kavadarci called us to do a commercial about Tikves vintage, and later we organized the whole event.
After a while, Tomato production started to realize its ideas in larger projects. It seems easy do to a concert. You have good singer, band, top musicians, concert hall, the best sound equipment and you have a concert. But this is not how it looks like and many Macedonian musicians know that this is not enough because later they cannot recognize their concerts on TV. Tomato production knows how to build a perfect scene, set appropriate light, position the cameras, and how to turn a real happening from a common concert to a DVD event.
We also realized a lot prize games and TV presentations for Coca Cola, Mobimak, DHL, Kene and Macedonian Telecommunications. Especially, we are proud of our contribution to humanitarian campaign Macedonia for Tsunami victims for which we have shot several video clips. A lot of foreign NGO's have great confidence in our work so Tomato production has won many tenders. One of the many campaigns we realized, is a campaign for Fight against human trafficking approved by the International Organization for Migration.
We made a TV show from the 10th birthday of "Antenna5" radio, and organization of the manifestation "12 magnificent" has asked for our services sevrelat times.
Fashion weeks, weekends and shows are major hit in Macedonia . After Tomato made its first TV coverage of some fashion shows, Macedonian fashion companies and designers saw that their models could look on TV just as on "Fashion TV". Under "fashion" very important place in our CV take the organization and TV realization of Ford Super Model 2002, Elite Model Look, and Look Model Search last year.
Political parties can't work without productions during election campaigns. We worked on a lot of election campaigns with every political party from local to presidential elections.
Our TV shows have very special place in our work. In 2000 we started with the TV show "Tokmu toa" (That's it) for Coca Cola. With this TV show Tomato production has established new standards for television shows. For the first time that was a real urban moment on Macedonian televisions. In only few minutes a day, we gathered information, news, music, guests and it looked perfect. In the meantime we realized short series "Zenite se" ("Women are…") with "Libresse", hosted by Iskra Dzambazova. We also build a phenomenal scenography and realized the quiz show "Klub 360 Live". We worked on talk show "Vrteleska" for three years, and after that we took one step forward with the talk show "Ciao Skopje".
Since the start of M2 production we have cooperated in search for stars. There is no bigger chaos, organized of course, when we shot the finals of M2 in our studio. M2 stuff, bands, judges, contestants, their cheerleaders … Its great!
Summer 2004 we established Tomato beach at Ohrid Lake . And we had e great success. But we couldn't just stay still and we realized a TV show from the beach with support of Macedonian Telecommunications.
The tradition of short TV show continued with "Vo sema", and after that with "Red Hot", and in year 2005, thanks to Mobimak, we started with "Red Hot show". In year 2005 Tomato production also realized TV shows "Srebreno Iskusenie" (Silver Temptation) for Coca Cola Light, and quiz show "O la la" with Skopje Brewery. In the documentary series "Tamu nekade" (Somewhere over there) we told our stories from Bulgaria, Great Britain and Germany, and signed by Tomato productions are also the documentaries Macedonian tradition, Mother Theresa, The life and work of Macedonian poet Ljuben Taskovski, and special documentary series for deaf people.
There is nothing special to tell about TV show "Daj Pobrzaj" ("Hurry up!"). You must see the show. The high rating of the show tells everything.
Tomato production today has the most advanced techniques for shooting, production, editing and postproduction. Very often we rent our studio because it has the best working conditions in Macedonia .